
[HuffPost]
“The vast majority of the people who propose and make changes to Wikipedia are volunteers. A few people, however, have figured out how to manipulate Wikipedia’s supposedly neutral system to turn a profit.”
“That’s Sussman’s business. And in just the past few years, companies including Axios, NBC, Nextdoor and Facebook’s PR firm have all paid him to manipulate public perception using a tool most people would never think to check.”
“And because Sussman is open about what he’s doing, he’s forced to play by Wikipedia’s rules, which means disclosing his affiliation every time he suggests an edit on behalf of a client.”
““I am not the one sucking in the business,” he said. “The ones sucking in all the business are the firms who, when they get a call, say, ‘Oh yeah, I’ll take care of it.’ And they just take it down and they don’t do a disclosure.” Edits made by someone with an undisclosed conflict of interest are certainly rampant, but once discovered, those illicit edits are reversed. Sussman’s suggestions, because they’re allowed within Wikipedia’s guidelines, can have much more lasting influence.”
Read more: Facebook, Axios And NBC Paid This Guy To Whitewash Wikipedia Pages
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